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How can I calculate the cost per employee per project? Will an additional 10% on top of my quote cover my profitability margin? These are the questions I am commonly asked, especially by entrepreneurs at the beginning of their journey.…
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Browser Privacy Comparison: An In-depth Study on Data Protection
Abstract In the realm of digital privacy, browsers play a crucial role in protecting or exposing user information. As technology continues to evolve and personal data becomes a significant commodity, users and organisations alike must understand the different privacy features…
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Guide to Cookie Laws (UK and EU)
Introduction As businesses increasingly conduct operations online, ensuring user data privacy is becoming more critical. This guide aims to provide an overview of the key aspects of cookie laws in the UK and the EU, including the General Data Protection…
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European Commission Adopts EU-U.S. Data Privacy Framework
Significant development that brings relief to users of Google Analytics 4 (GA4) and Google Tag Manager (GTM), the European Commission has adopted the EU-U.S. Data Privacy Framework. This framework concludes that the United States ensures a level of data protection…
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Understanding Client- and Server-Side Data Management: A Simplified Overview
Data management is at the heart of any successful business, impacting everything from decision-making to customer engagement. As data volume continues to grow exponentially, understanding how to effectively manage and leverage it becomes increasingly essential. A key aspect of this…
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Effect of Browser Privacy Settings on Google Analytics and Possible Solutions
In the contemporary digital age, numerous browsers, including Firefox, Brave, and Safari, have implemented measures to block “social network tracking elements” by default. These elements encompass various tracking tools like Google Analytics, which are integral components in website traffic analysis…
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Google Analytics 4 – Essential Tool for Business Improvement
Introduction: Google Analytics 4 (GA4) is a powerful analytics platform that provides valuable insights into your website or app’s performance. With its advanced features and capabilities, GA4 is a must-have tool for businesses looking to make data-driven decisions and enhance…