Category: Uncategorised
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GA4 gets smarter, Google Ads shifts, and Looker cleans up.
Hey! I am back with the newest info from the world of ads, analytics, and data. We’re going to get into what’s been changing in Google Ads, Google Analytics 4, and how to change your perspective for the “session duration” metric and more! Grab a coffee or any other drink, and let’s get into it…
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01.07.25 This week in analytics – through David’s lens
Hey,I’ve decided to kick off a new weekly education series! This week’s episode is all about:Importing costs to GA4 is on the way, Gemini arrives in Looker Pro, and Safari tightens up on tracking. I’m coming in hot with the freshest updates from the wild world of Google Analytics, Google Ads, Looker Studio, cookies, conversions,…